Category: Consumer Spending & Trends
Featured Highlights : Consumer Spending & Trends
The 2026 Halloween Ads Worth Screaming About
This year’s crop of creative output demonstrates why the season remains a favorite among brands and consumers alike. The landscape…
Jupiter Festival Debuts in Miami Beach, Launching a New Play for Industry Dollars
Miami Beach played host this week to the inaugural Jupiter Festival, a fresh addition to the crowded media, entertainment, sports,…
How Rob Gronkowski’s On-Field Injuries Forged His Post-Football Career, Brand Partnerships, and Purpose-Driven Marketing
During an illustrious 11-season NFL career, Rob “Gronk” Gronkowski established himself as one of the most dominant tight ends in…
ADWEEK Opens Nominations for the 2027 ADWEEK 50, Recognizing the Industry’s Driving Forces Behind the Scenes
The search for the modern architects of advertising, marketing, media, and technology is officially underway. ADWEEK has formally announced that…
How Brands Without Sponsorships Are Finding Creative Ways Into the Booming Women’s Sports Economy
When media and commerce company Togethxr opened its signature Togethxr House at the NCAA Women’s Final Four in Phoenix this…
Vizio Bolsters WatchFree+ With Major Studio Partnerships, Creator Channels, and First Original Holiday Film
Walmart-owned smart TV maker Vizio is significantly expanding the content roster on its free, ad-supported streaming service, WatchFree+, in a…
Rob Gronkowski Reveals the Wildest Brand Pitch of His Career: A Multi-Million Dollar Adult Website Offer
Few athletes transition from the gridiron to the entertainment and advertising world quite as seamlessly as Rob “Gronk” Gronkowski. Celebrated…
The Great Return to Reality: Why the Advertising Industry Is Betting Big on the Physical World
At Advertising Week, amid familiar panel discussions concerning agentic workflows, creator economies, and the constant industry crusade against fragmentation, an…
Navigating the Growth Pains: Independent Agency Leaders Discuss Scaling, Culture, and the Real Impact of AI
Every modern marketing agency aspires to scale, expand its client roster, and increase its market share, yet few leadership teams…
Fox News Celebrates 30 Years of Cable News Dominance and Reflects on Three Decades of Evolution
Fox News is celebrating a major corporate and journalistic milestone this week, marking its 30th anniversary on the airwaves with…
